LOGO DESIGN BRAND IDENTITY
Brilliant from start to finish. Love the way Kristy designed a unique logo design that reflected our business. Highly recommend.
Airconditioning Industries WA |15/02/2016
I’m super proud of how this has all come together. Really appreciate the role you’ve played in providing clarity & expertise in creating my logo.
Carolynne Cannon | 09/03/2020
We use the psychology of colour and shape, along with target audience perception and the business goals of the company to create powerful and unique brand identities. Logo design is just one element of your brand. We can design a single logo or we can create and build an entire brand identity.
Brand recognition is critical to the success of your business. If you don't STAND OUT, you won't succeed. And your logo is one of the first things people see.
Your brand identity is one of your business's most valuable assets. It identifies you. It's what sets you apart from your competition. It forms the foundation of your business and communicates who you are, what you offer and why.
When your brand is distinct and on-point, your target customers are more likely to remember you, connect with you and view you as a credible and trustworthy company they want to do business with.
Your logo is just one element of your overall brand identity but it is often the first thing your customers see. It is a unique symbol that visually identifies your business.
Well designed, it conveys a sense of professionalism and creates an expectation of quality, giving your potential customers the confidence to engage with you.
We invest time into the research and development stages of creating your logo so you stand out in a professional, memorable, unique way.
Your logo design should be:
The process of creating an great logo is a lengthy one and often clients don't see or know about all the 'behind the scenes' work that goes into creating your logo.
We work closely with you to create the visual design elements for your company’s Brand. This includes selecting typefaces, colour palettes, layouts and creating a set of guidelines to ensure a consistent look and feel throughout your company.
We then design visual devices using those guidelines such as; stationery, marketing collateral, packaging, internal print system, signage and vehicle graphics.
We specialise in corporate logos and enjoy the challenge of working with various business structures and industries to create brand identities that reflect the businesses we work with.
Read our blog about "The Secret to a Great Logo" to find out more.
One particular designer we admire greatly is the legendary Paul Rand. An art director, graphic designer and creator of iconic corporate logos such as ABC, IBM, Westinghouse, UPS, amongst others.