PRINT MARKETING TO HELP DRIVE SALES
We create powerful print marketing tools for any business.
It's been well documented that print is a powerful marketing tool. It is a prime communciation vehicle and effective brand identifiyer - no matter what the business. Print is a vital form of communication that works in unison with digital. Even if your business is 100% online, print communicates and shares value in ways that digital just can't match.
Print is ENGAGING and wants to be kept! And a Print Designer understand how to make the magic happen
In a very 'digital' world, is print still relevant? Oh yes indeed and I could go on for HOURS about the power and effectiveness of print vs digital. But to be fair, print helps to deliver your message in a way digital can't. Perhaps a great blog article one day. But for now, let's just say, print and digital are made for eachother. When you combine print and digital, your marketing becomes a hard working powerhouse that your competition may suddenly see themselves struggling to go up against.
- Print is a sensory experience - it engages your senses, increasing your advertising and marketing's effectiveness up to 70%*
- It's easy to read and navigate
- Print is easy to understand. It is easier to learn and recall information in printed form
- It's trusted and seen as credible and legitimate
- Print IS sustainable. A renewable resource, paper based marketing has a smaller carbon footprint than digital.
Direct your audience to your website, your business address or to an offer with a printed brochure, flyer, card or catalogue. Using unique QR codes for each particular promotion, you can track the success of that marketing campaign. Your business marketing should include a combination of digital marketing, such as social media, emails and of course a website. Then include print marketing like brochures, newsletters, promo cards and even packaging to help build your brand. You will expand your reach, captivate more potential customers and help close deals to make more sales.
*Martin Lindstrom Brand sense
PRINT is a sensory experience. Marketing is the process of understanding your customers and building and maintaining relationships with them. That's why Print Marketing is more trusted, impactful and memorable than digital.