Louise at Seastarz Swim School came to us with a very cute but rather washed out looking problem. Her logo, which was of a smiling star bobbing in the water, was grainy, pixelated and in a format she couldn’t use for any print marketing she had planned to execute. It was in desperate need of a logo redesign.
Overall, the logo was brilliant. But the original design had a lot going on in such a small space. There were gradients (blending of colours) which can’t be emulated when the logo needs to be embroidered and there were too many colours overall.
What is a Logo Redesign?
By redrawing the logo, we were able to provide the clean, crisp file Louise needed. We were able to omit elements our client no longer wanted. In this case, we were able to remove or reduce the amount of shadows, gradients and glow effects used. We made the gradients into solid colour and we simplified the number of colours to make it a stronger logo.
Louise can now have her new and improved logo embroidered on shirts, caps and promotional gear.
If you only have a jpg/raster version of your logo, it can become almost impossible to use it effectively across all touch points of your business marketing and branding.
We have helped many different businesses to improve or redraw their logos.
Just email your logo to us and we’ll help make marketing your brand so much easier and less stressful with a Logo Repair.